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MrBeast's former manager Reed Duchscher, says the age of social-media superstars is fading: "As social-media algorithms get better at tailoring content to individual user interests, the opportunity for stars to show up across feeds becomes much harder," Duchscher said.
MrBeast's former manager Reed Duchscher said we're unlikely to see mega stars break out as algorithms favor smaller creators who make niche content.
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