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'Blade Runner 2049' Producer Sues Elon Musk's Tesla Over AI Images

The lawsuit accuses Musk of creating AI-generated promotional materials to promote Tesla's cybercab robotaxi.

Alcon Entertainment, in a lawsuit filed Monday in California federal court, accuses Elon Musk and his autonomous vehicle company of misappropriating the movie’s brand to promote its robotaxi at a glitzy unveiling earlier this month. The producer says it doesn’t want Blade Runner 2049 to be affiliated with Musk because of his “extreme political and social views,” pointing to ongoing efforts with potential partners for an upcoming TV series. At the presentation, Musk reached the stage in a “cybercab” before showing an image of a male figure wearing a trench coat as he surveys the abandoned ruins of a city bathed in a misty, orange light.

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