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'Brain Rot' Named Oxford Word of the Year 2024
Oxford University Press: Following a public vote in which more than 37,000 people had their say, we're pleased to announce that the Oxford Word of the Year for 2024 is 'brain rot.' Our language experts created a shortlist of six words to reflect the moods and conversations that have helped shape ...
Our language experts created a shortlist of six words to reflect the moods and conversations that have helped shape the past year. 'Brain rot' is defined as "the supposed deterioration of a person's mental or intellectual state, especially viewed as the result of overconsumption of material (now particularly online content) considered to be trivial or unchallenging. Our experts noticed that 'brain rot' gained new prominence this year as a term used to capture concerns about the impact of consuming excessive amounts of low-quality online content, especially on social media.
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