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‘Complete rejection’ of AI in Europe’s comic book industry
Generative AI tools such as Midjourney and Dall-E have triggered a ‘complete rejection’ of the tech in the European comic-book industry, according to an executive at Tintin publisher Le Lombard.
Across the Atlantic, Disney sparked controversy in June 2023 by using AI-generated images in Marvel’s Secret Invasion, and the boom in generative AI has spawned a flurry of lawsuits in the United States. Prominent tech companies, from Microsoft-backed OpenAI to Meta Platforms, have been hit with copyright cases by artists who say AI profited from their work without permission or compensation. Amid growing scrutiny over copyright, several big tech companies that trained their AI using others’ output have already signed content-licensing deals with media outlets, such as OpenAI with the Financial Times and Google with News Corp.
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