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‘Cook chose poorly’: how Apple blew up its control over the App Store


“Apple sought to secure its illegal revenue stream from every angle.”

But the company walked away from the trial with a court order mandating that developers be allowed to include links and buttons within their apps that would direct users to purchase methods outside the App Store — also known as the “anti-steering injunction.” Perhaps as a reflection of how well Apple had fared in court, the injunction did not strictly define what Apple could or could not do: it was vague enough that it left open a loophole by which the company could continue to charge developers a fee on sales even when made over the web. It considered multiple options: in one, would be a small pop-up alerting users that they’re about to open their web browser; in another, a full-screen warning would appear with big text reading, “Are you sure you want to continue?” Gonzalez Rogers looked at Apple’s continued decision to choose the worst option for developers and decided the company simply hadn’t cared about complying with her order.

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