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'Patreon is giving creators more tools to attract free subscribers

Patreon is continuing its push to expand beyond its roots as a paid membership platform.

The company, which added new chat features and free membership options last year, is giving creators more ways to interact with their fans even if they aren’t paying subscribers. Additionally, creators will be able to offer a live chat and custom countdown timer to tease new work. For Patreon, the changes are meant to help creators become less reliant on platforms like Instagram, YouTube and TikTok where engagement and views are often dependent on another company’s algorithm.

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