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‘Wallet-as-a-service’ startup Ansa raises $14 million with female investors leading the way
Female investors contributed 95.6% to the Series A round for Ansa, a fintech startup founded by Adyen and Affirm alums.
Ansa, a startup that helps merchants develop and offer branded virtual wallets, has raised a $14 million Series A round of funding, the company has told TechCrunch exclusively. Founded in 2022 by former Adyen product manager Sophia Goldberg and ex-Affirm software engineer JT Cho, San Francisco-based Ansa is building what it describes as a white-labeled digital wallet infrastructure to help businesses process small payments and offset high credit card fees for smaller transactions. The use of a branded wallet also helps these types of merchants avoid paying credit card fees, which can be high, especially relative to the dollar amount of some of the purchases.
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