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A fresh $100M rolls into DIG Ventures as it bids to woo early-stage European startups


The number of “operator VCs” — former founders turned VCs — in Europe in recent years. This is common in the U.S., where the majority of VCs are former

After exiting MuleSoft to Salesforce in 2018 for a cool $6.5 billion, founder Ross Mason set up DIG Ventures initially as a family office and later transitioning it to VC. And with geopolitics playing havoc with economies at the same time as strong early-stage momentum appearing in Europe, this might well become the “operator VC” market. He has interviewed Tony Blair, Dmitry Medvedev, Kevin Spacey, Lily Cole, Pavel Durov, Jimmy Wales, and many other tech leaders and celebrities.

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