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A Pornhub Chatbot Stopped Millions From Searching for Child Abuse Videos


Every time someone in the UK searched for child abuse material on Pornhub, a chatbot appeared and told them how to get help.

The warning message and chatbot were deployed by Pornhub as part of a trial program, conducted with two UK-based child protection organizations, to find out whether people could be nudged away from looking for illegal material with small interventions. A new report analyzing the test, shared exclusively with WIRED, says the pop-ups led to a decrease in the number of searches for child sexual abuse material (CSAM) and saw scores of people seek support for their behavior. Cynthia Najdowski, an associate professor of psychology at the State University of New York at Albany, who was not involved in the research, says the chatbot appears to show promise for interrupting some people’s efforts to access CSAM.

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