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Activision "AI slop" Guitar Hero advert is market research for a fake game that doesn't exist and maybe never will
Activision's social media post advertising a new entry in the Guitar Hero series is market research for a game that doesn't exist, Eurogamer understands.
Activision's social media post advertising a new entry in the Guitar Hero series is market research for a game that doesn't exist, and is not meant to be an actual announcement, Eurogamer understands. Clicking on some of the adverts will take you through to a mocked up mobile store page organised by marketing service Geeklab, and then onto a survey that reveals "this isn't a real game, but could be some day!" Image credit: Activision Will any of these Guitar Hero, Crash Bandicoot or Call of Duty smartphone games ever see the light of day?
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