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Adapty releases a web-based solution for app makers to earn money outside app stores


Over the last few years, developers have increasingly complained about paying fees to Apple or Google for App Store or Play Store distributions. App

The idea behind FunnelFox is simple: it helps app makers create quizzes or experiences on the web to acquire or onboard customers. We thought that this is a big opportunity and decided to build FunnelFox to make web funnels easier for everyone,” Adapty CEO Vitaly Davydov told TechCrunch over a call. The startup has two core parts of the business: an SDK that helps app makers with subscriptions and a platform for marketers to target audiences and understand the lifetime value of a customer.

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