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Adobe’s new GenStudio platform is an AI factory for advertisers
Prompts go in, marketing campaigns come out.
Adobe has announced a new AI-powered ad creation platform that aims to make it easier to use the company’s generative AI tools for building marketing campaigns. GenStudio aims to make it easier to create ad campaigns with Adobe’s generative AI tools by providing a single app thats easy to use and navigate. Adobe also introduced Firefly Services, which provides brands with “over 20” AI-powered tools and APIs that can be used to automate repetitive creative tasks like image resizing and expanding backgrounds.
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