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After raising $38M, African e-commerce startup Sabi lays off 20%, pivots to traceable exports
African B2B e-commerce startup Sabi has laid off around 20% of its workforce as it doubles down on a growing business in commodity exports.
African B2B e-commerce startup Sabi has laid off around 20% of its workforce (~50 employees) as it pivots from its original retail-focused platform to double down on a growing business in commodity exports. The new vertical targets mineral and agricultural exports such as lithium, cobalt, tin, and cash crops, where global buyers increasingly demand transparency, ESG compliance, and traceability. The transition underscores a broader theme: as informal commerce platforms in Africa search for sustainability, Sabi is showing that evolving into infrastructure plays for global trade is possible.
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