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Agentic AI startup AMT aims to be ‘Google Adwords for influencers,’ raises seed round
Agentic Marketing Technologies (AMT), a startup developing an AI platform where influencers can connect with brands, has raised a seed round.
That’s the idea behind the company Agentic Marketing Technologies(AMT), which has raised $3.5 million in a seed funding round led by San Francisco-based VC NFX. AMT works by getting its AI agent, dubbed Lyra, to talk to influencers using natural language, helping with tasks like booking campaigns, tracking results, making payments, and answering queries. AMT’s approach is unique in that it isn’t just building tools, it’s replacing human work with AI, making it an inevitable part of the marketing stack for brands worldwide.”
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