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AI hires or human hustle? Inside the next frontier of startup operations at TechCrunch Disrupt 2025


Leaders from Artisan, Lattice, and Firecrawl will be digging into the new wave of startups at TechCrunch Disrupt on October 27-29 in SF. Register here.

At TechCrunch Disrupt 2025, happening October 27–29 at San Francisco’s Moscone West, we’re digging into the new wave of startups replacing or augmenting early employees with AI agents. This panel, hosted on the Builders Stage, features a mix of technical founders and seasoned operators who are actually doing it, debating where the line between human and machine should be drawn — and how far is too far. Caleb Peffer, founder and CEO of Firecrawl, is helping over 350,000 developers (and companies like Shopify and Zapier) plug AI directly into the live web.

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