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AI Is Killing the College Essay. Enter the “Video Essay”


As AI makes essays unreliable, colleges are asking for video essays. But does this just give rich kids another leg up?

In response, a growing number of colleges and universities are inviting applicants to submit a “ video introduction ” of themselves, in addition to the usual gauntlet of personal essays, academic transcripts, extracurricular activities, and test scores. On the flip side, a 2019 study published by the Association of American Medical Colleges found evidence of “discrimination against facially unattractive and obese applicants” seeking residencies in radiology. But assuming video submissions are here to stay, the “fairest” way to administer them is to standardize them on platforms—like Glimpse or Vericant—without allowing uploads of professionally produced extravaganzas where the only “authentic” element is the privilege a student enjoys.

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