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AI Is Your Coworker Now. Can You Trust It?
Generative AI tools such as OpenAI’s ChatGPT and Microsoft’s Copilot are becoming part of everyday business life. But they come with privacy and security considerations you should know about.
First, do not put confidential information into a prompt for a publicly available tool such as ChatGPT or Google’s Gemini, says Lisa Avvocato, vice president of marketing and community at data firm Sama. Google says generative AI in Workspace “does not change our foundational privacy protections for giving users choice and control over their data,” and stipulates that information is not used for advertising. OpenAI says it offers ways to control how data is used, including self-service tools to access, export, and delete personal information, as well as the ability to opt out of use of content to improve its models.
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