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AI video just took a startling leap in realism. Are we doomed?


Google’s Veo 3 delivers AI videos of realistic people with sound and music. We put it to the test.

During testing, we encountered "generation failure" messages for videos that involve romantic and sexual material, some types of violence, mentions of certain trademarked or copyrighted media properties, some company names, certain celebrities, and some historical events. As new architectures emerge and future models train on vastly larger datasets with exponentially more compute, these systems will likely forge deeper statistical connections between the concepts they observe in videos, dramatically improving quality and also the ability to generalize more with novel prompts. Such videos could be (and were) manipulated before through various means prior to Veo 3, but now the barrier to entry has collapsed from requiring specialized skills, expensive software, and hours of painstaking work to simply typing a prompt and waiting three minutes.

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