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AI’s Role in the 2024 U.S. elections: benefits and concerns


As the 2024 U.S. election season draws closer, apprehension grows about the possible influence of artificial intelligence (AI) on the democratic process.

Back in 2018, director Jordan Peele teamed up with BuzzFeed to create a video featuring a false speech by then-President Barack Obama to demonstrate the potential risks of using technology to manipulate public opinion. Oren Etzioni, an AI expert and emeritus at the University of Washington, shared his concerns about the possibility of AI-generated content depicting fictional events, such as President Joe Biden being taken to the hospital or bank runs. Strategies include investing in further AI advancements to detect and eliminate such content and promoting digital literacy among users, ultimately ensuring a more credible and reliable flow of information.

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