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Amazon Dreams of AI Agents That Do the Shopping For You

An anonymous reader quotes a report from Wired: Amazon might not have ChatGPT, but it has a roadmap that includes developing even more advanced forms of artificial intelligence -- including AI agents that are hell-bent on helping you buy stuff. The ecommerce company is already sprinkling ChatGPT-lik...

The ecommerce company is already sprinkling ChatGPT-like AI over its website and apps -- today announcing, among other enhancements, AI-generated shopping guides for hundreds of different product categories. Like many tech companies, Amazon is looking beyond chat and turning its attention toward the potential of so-called agents, which use LLMs but attempt to carry out useful tasks on users' behalf either by writing code on-the-fly, inputing text, or moving a computer's cursor. A Rufus agent might notice when the next book in a series someone is reading becomes available and then automatically recommend it, add it to your cart, or even buy it for you, says Rajiv Mehta, a vice president at Amazon who works on conversational AI shopping.

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