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Amazon Injects Ads Into Fire TV Downtime

Amazon has introduced new advertising strategies for its Fire TV platform, displaying full-screen ads before screensavers activate on idle devices, CordCutters reports. Users have observed ads from various brands during these pre-screensaver intervals, the report added....

Amazon has introduced new advertising strategies for its Fire TV platform, displaying full-screen ads before screensavers activate on idle devices, CordCutters reports. Users have observed ads from various brands during these pre-screensaver intervals, the report added.

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