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Amazon scraps secret fertility-tracking project

Amazon has shut down a four-year-old secret program working on a fertility monitoring device and accompanying smartphone app, CNBC reported. The project,

The project, which was known by the codename “Encore,” evolved out of Amazon’s 2020 purchase of a startup called bluDiagnostics, which was developing a device that measured the levels of estradiol and progesterone — two of the hormones responsible for fertility in women — from saliva samples. Encore was a part of Amazon’s Grand Challenge initiative, a secretive lab known for taking on bold or moonshot projects like cancer research. In addition to eliminating 27,000 jobs, he shut down a number of experimental projects, including an AR headset for meetings and a virtual tour product.

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