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An increasing consumer appetite for sustainable packaging is powering a new wave of startups
With the packaging market being valued at as much as €1 trillion globally it’s become a ripe field for startups to engage this market with digital
This is perhaps why Packmatic, a Berlin-based digital packaging marketplace has raised a €15 million Series A round led by EQT Ventures. He told me EQT was chosen as the lead investor because “they have a very good understanding of business models that try to disrupt very traditional industries. Rania Belkahia, Partner at EQT Ventures added in a statement: “The European packaging market boasts an impressive valuation, but remains opaque, fragmented, and crucially, largely non-digital.
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