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An investor makes a case for funding sex, drugs, and other socially taboo products


Impact investor and advisor Christian Tooley posed a simple question to the audience at SXSW London last week: What if investors put aside societal

As an investor, Tooley has backed products such as Polari Labs, a tool that promises to improve anal sex, and linq, a company touting to provide a safer way to send nudes. It’s not surprising that large institutional investors steer away from such categories, as many of them are endowments and pension funds looking to avoid legal uncertainty and reputational harm. Tooley imagines a world where more investors back taboo companies leading to better sexual health tools; psychedelic therapies with more cultural nuance, and biohacking relevant to queer and trans bodies.

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