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Apple brings back quirky ‘There’s more to iPhone’ British campaign


A few years ago, Apple published a series videos that were very different from its usual campaigns. Now, the company is at it again.

A few years ago, Apple published a series of short videos on its British YouTube channel that were very different from the company’s usual campaigns. They promote App Store security system, the iPhone’s Ceramic Shield toughness, the relatively new Stolen Device Protection feature, and Find My as a parental control tool. He began covering Apple news in Brazilian media in 2012 and later broadened his focus to the wider tech industry, hosting a daily podcast for seven years.

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