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Apple Continues Promoting Severance Ahead of Season 2 Premiere


The second season of hit television show Severance is set to be available to stream starting tomorrow, and Apple is continuing to promote the show....

The company's main Apple.com website now has a section dedicated to Lumon Industries, the fictional business that "innies" work for in Severance. The only potential new feature coming to iPhones with iOS 18.3 so far is robot vacuum support in the Home app, but this functionality is not yet live. However, with the AirPods Pro 3 expected to launch sometime in 2025, anyone thinking of buying Apple's premium earbuds may be wondering if the next generation is worth holding out for.

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