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Apple Explains Why It Doesn't Plan to Create a Search Engine


Apple's senior vice president of services Eddy Cue has explained why the iPhone maker does not plan to create a search engine like Google. In a...

Apple's senior vice president of services Eddy Cue has explained why the iPhone maker does not plan to create a search engine like Google. The development of a search engine would would cost Apple "billions of dollars" and "take many years," and this would divert investment money and employees away from "other growth areas" that the company is focused on. Apple appears to be internally testing iOS 18.2.1 for the iPhone, based on evidence of the software update in our website's analytic logs this week.

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