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Apple looks for more money by changing the math on Patreon


Apple is forcing content subscription service Patreon to send the tech giant 30 per cent of most payments on its iOS app. Patreon and says it can't do much to work around it, which could lead creators to raise their prices to avoid losing money to Apple.

The company also said it does not recommend that creators leave their prices as-is, because Apple's 30 per cent cut will come out of the money the content provider would have made — not out of Patreon's revenues. "The app developers don't have any other choice other than to sort of pay these taxes, as you might call them, to the platform owners," said Mohammad Keyhani, an associate professor of entrepreneurship at the University of Calgary's Haskayne School of Business. Mohammad Keyhani, associate professor of entrepreneurship at the University of Calgary's Haskayne School of Business, says there's often no choice but to pay fees like Apple's 30 per cent.

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