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Apple may lower App Store commission rate to ‘stay competitive’, report suggests


In the latest edition of the Power On newsletter, Bloomberg’s Mark Gurman outlined some of his expectations for how Apple...

In the latest edition of the Power On newsletter, Bloomberg’s Mark Gurman outlined some of his expectations for how Apple will remain competitive in the App Store payment processing market. Bloomberg’s Mark Gurman outlines the fact that the App Store is worth $20 billion a year to Apple, thanks to all of the revenue it generates from its 15-30% commission. A lot of small to medium sized developers might not want to ditch the In-App Purchase if Apple drops its commission rate.

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