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Apple News+ subscription growth blows away major media sites
Apple News+ subscription growth is wildly outpacing that of major new websites, which are increasingly using the service as a lifeline.
A new report from Consumer Intelligence Research Partners (CIRP) shows Apple News+ growing its subscription rate about four times as fast as major news sites are. It’s easy to see at a glance how much faster Apple News+ subscriptions are growing than those of certain major news sites.Photo: CIRPCIRP also cited a report indicating that the Apple News+ partnership program is increasingly becoming a lifeline for news websites losing revenue, according to major publishers. “One-quarter of the US base of Apple customers represents tens of millions of users, an enormous audience relative to what individual media outlets can expect on their own,” CIRP noted.
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