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Apple quietly purchased an AI startup this year—and we might see the first fruits of that purchase in this year's big iPhone software release
Apple is adding features to its iOS 18 software that rely on generative AI, the technology behind ChatGPT and other groundbreaking tools.
Apple Inc. has acquired Canadian artificial intelligence startup DarwinAI, adding technology to its arsenal ahead of a big push into generative AI in 2024. The iPhone maker purchased the business earlier this year, and dozens of DarwinAI’s employees have joined Apple’s artificial intelligence division, according to people with knowledge of the matter, who asked not to be identified because the deal hasn’t been announced. Chief Executive Officer Tim Cook has promised that Apple will “break new ground” in AI this year, and an announcement is expected as soon as the company’s worldwide developers conference in June.
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