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Apple stock reaches record high after announcement of new AI features
Tech giant’s shares climb 7% a day after reveal of artificial intelligence features meant to increase appeal of the iPhone
At its annual developer event that kicked off on Monday, Apple revealed an improved Siri virtual assistant that can answer a wider range of queries and accomplish more complicated tasks than earlier, and several AI features across its apps that will be shipped with the latest operating systems for iPhones, iPads and Mac computers. At least 13 analysts raised their price targets on Apple’s shares after the developer event, and said the latest features could encourage a cascade of new purchases as the company prepares to announce a new line of iPhones in autumn. “Apple is demonstrating that it is invested in evolving its platform and devices to enable the next era of computing, interfaces and experiences,” Gartner analyst Tuong Nguyen said.
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