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Apple tells developers not to call their AR or VR apps AR or VR apps


With Apple's Vision Pro VR/AR headset set to go on sale on February 2, we're starting to see more information about the apps and other details.

At the same time, Apple has used those terms extensively to describe the headset, with CEO Tim Cook calling Vision Pro an " entirely new AR platform" when it launched at WWDC 2023. In the same document, Apple asked developers to indicate if their AR/VR, er, spatial computing apps contain movements like quick turns or sudden changes in camera perspective. As mentioned, the Apple Vision Pro headset arrives on February 2 for $3,495 — a price likely to attract only highly motivated buyers.

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