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Apple to allow web distribution for iOS apps in latest DMA tweaks

Apple will allow iOS developers located in the European Union to distribute apps from the web, rather then via its App Store. The option, which it says

The option, which it says will be made available to qualifying developers “later this Spring”, is being offered in response to the bloc’s Digital Markets Act(DMA) which puts obligations on how Apple can operate the App Store and iOS, which are designated as “core platform services” under the law. The bloc’s lawmakers can’t exactly complaint about that condition — so it offers a route for Apple to police developers’ access to web distribution for iOS apps by applying a privacy and consumer rights lens to third parties’ businesses. Apple may, therefore, have plenty of grounds it can point to to deny web distribution to Meta — or, indeed, to any other business model that’s based on consentless surveillance of users and has a long history of run-ins with EU privacy laws.

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