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Apple Vision Pro Owners Are Struggling to Figure Out What They Just Bought


Is the Vision Pro for watching movies? Working? Being alone? Collaborating? Nobody knows, really.

Far more instructive are the conversations new owners are having with each other, from the privacy of their own couches, desks, rec rooms, and basements, where the first few hundred thousand Vision Pros are actually being tested, enjoyed, and eventually removed with the user perhaps suffering some combination of headache, eye strain, and discomfort from the head straps or seal. Each excited or bewildered observation posted from within the helmet implies, instead, a series of gently absurd vignettes, observed by nobody: a user sitting on the edge of his bed for hours, pinching his fingers in the air; a man at a desk missing the rim of his cup with his lips before clonking it into his headset; a guy “holding” a video in front of his face, like an invisible tablet, so he can keep watching while he walks around his kitchen; the user who has discovered, he believes, the best way to use Apple’s new mixed reality computing platform, supine on a bed with the lights on: [L]ast night, I was lying in bed, in a VR environment, looking at the stars, in crystal clear clarity, with a small window open talking to a friend via Messages, and just beyond that, mounted in the sky, was a 100 foot wide screen which had The Social Network running in simply the clearest quality I have ever seen outside of 15/70 IMAX.

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