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Apple warns investors its new products might never be as profitable as the iPhone

Apple is warning investors that its new and future products might never be as profitable as the iPhone.

The disclosure comes as the company is pursuing newer technologies like artificial intelligence and mixed reality headsets. The company has been working to implement consumer AI features in its products to compete with rivals like Google and Meta. As for Apple’s Vision Pro headset, the device has seen limited sales, likely due to its hefty $3,499 price tag.

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