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Apple Watch and AirPods continue to dominate the global market – for now
A pair of market intelligence reports show that the Apple Watch and AirPods continue to dominate the global market in...
However, due to the high price point of the Pro model, it is unlikely to drive growth in terms of shipment volumes. Despite witnessing a YoY decline for the sixth consecutive quarter, Apple retained its top position in the global market, driven by its growing iOS user base. Strong performances from Huawei, Imoo and Xiaomi [meant] these leading Chinese brands not only strengthened their foothold in the domestic market but also gained traction internationally, intensifying competition for established global players.
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