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Apple's AI push will reportedly be called Apple Intelligence, of course

Apple will call its long-rumored artificial intelligence play "Apple Intelligence."

Just a few days before Apple's Worldwide Developer's Conference (WWDC 2024) kicks off, Bloomberg's Mark Gurman has delivered his final round of party-spoiling details. According to Gurman, Apple's AI capabilities will focus on features with "broad appeal" — something I read as being more practical than creating psychedelic images on demand. Notably, Apple reportedly plans to open up this capability to third-parties, and allow you to string together multiple commands — but those features won't be available until next year.

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