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Artists criticize Apple's lack of transparency around Apple Intelligence data


But some members of the creative community are unhappy about what they say is the company’s lack of transparency around the raw information powering the AI model that makes Apple Intelligence possible.

“I wish Apple would have explained to the public in a more transparent way how they collected their training data,” Jon Lam, a video games artist and a creators’ rights activist based in Vancouver, told Engadget. While Apple Intelligence tries to win kudos for a supposedly more privacy-focused approach using on-device processing and bespoke cloud computing, the fundamentals girding its AI model appear little different from competitors. Karla Ortiz, a San Francisco-based illustrator, is one of the plaintiffs in a 2023 lawsuit against Stability AI and DeviantArt, the companies behind image generation models Stable Diffusion and DreamUp respectively, and Midjourney.

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