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As Bluesky opens to the public, CEO Jay Graber faces her biggest challenge yet

Bluesky CEO Jay Graber says that her job is like being a substitute teacher. It’s not what you’d expect from the head of an experimental, up-and-coming

‘Skeetgate’ was a pretty low-stakes controversy to kick things off, but as the platform evolves, Bluesky faces more urgent concerns, and not just the usual questions of content moderation or how to responsibly monetize. Before Bluesky, Graber was a blockchain developer, but she’s learned from the failures of crypto companies, which alienated users with cult-like evangelism of their tech stacks, or complex onboarding processes that involve making a digital wallet or writing down a string of 20 words. This summer, Bluesky raised an$8 million seed fund led by Neo with a long list of angel investors, including WordPress.com owner Automattic, Kubernetes co-creator Joe Beda and Amir Shevat, the former head of Twitter’s developer platform.

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