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As Bluesky surges, Threads begins testing custom feeds


Meta CEO Mark Zuckerberg on Friday announced the company's X competitor Threads would begin testing custom feeds for specific topics and profiles, making

Meta CEO Mark Zuckerberg on Friday announced the company’s X competitor Threads would begin testing custom feeds for specific topics and profiles, making it easier for users to find communities and conversations that interest them. The news follows the rapid growth of the social networking startup and X rival Bluesky which prioritizes tools that allow people to build their own algorithms and feeds, create lists, set their own moderation rules, and more. Bluesky’s adoption has been picking up after the U.S. Presidential election, as X gained a more right-wing focus and X owner Elon Musk used the platform formerly known as Twitter to heavily campaign for Trump.

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