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Audi, Mercedes, and other car–makers reject CarPlay Ultra despite Apple claims
Audi and Mercedes–Benz are among the car makers to reject CarPlay Ultra, despite Apple listing them as future partners, and...
German luxury brands Mercedes-Benz and Audi as well as Volvo Cars, Polestar and Renault said they have no plans to bring the upgraded software to their vehicles, despite earlier indications from Apple that they would. “The western carmakers are trying to figure out how to find growth in a world which is at or near its peak in terms of car sales,” said Simon Middleton, a partner at McKinsey. The one piece of good news for Apple is that the future of standard CarPlay seems safe: multiple surveys have indicated that this is a must–have for many buyers.
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