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BeReal, which says it has 40M monthly users, is rolling out ads in the US


It's time for BeReal to get real -- it's difficult to turn a profit on a social photo sharing app without selling ads or memberships. Now, after its €500

It’s time for BeReal to get real — it’s difficult to turn a profit on a social photo sharing app without selling ads or memberships. Its initial products include in-feed ads in the app’s same dual-camera post style, as well as full day brand takeovers. The app already tested ads with companies like Levi’s, Nike, Netflix, and Amazon, but will now launch a full U.S. advertising platform.

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