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Big Oil Launches Propaganda Campaign to Thwart US Energy Transition
Domestic production and global temperatures both set new records in 2023.
A video ad posted on Tuesday, for instance, says “demand for energy is growing and so is the need for American oil and natural gas,” positioning the sector as essential to continued human flourishing—a form of discourse Roberts and his co-authors call an “appeal to wellbeing.” The claim also ignores copious evidence that the world can begin to phase out fossil fuels, and must do so to avert the worst consequences of the climate crisis, said Caleb Heeringa, campaign director of Gas Leaks, a nonprofit attempting to counter pro-gas messaging. The campaign also states that increased gas usage is a “key reason” that US carbon emissions have fallen, employing a tactic Roberts calls “fossil fuel solutionism” by framing polluting energy as a climate solution.
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