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Big Sur AI drives future of e-commerce with AI

Contributor Content From startups to industry giants like TikTok, companies are increasingly turning to AI to improve online sales. Digital advertising is moving five times faster than inflation in the U.S.; 71% faster than the costs of TV ads. Further, the average customer acquisition cost (CAC) in e-commerce has risen more than 60 percent over the past […]

Meet Big Sur AI, a San Francisco Bay Area-based company led by two ex-Googlers, touting an innovative solution with the goal of boosting sales and cutting costs, using proven success with its technology to drive the future of e-commerce. Unlike generic tools, the AI Sales Agent is customized for each merchant, trained on brand-specific data to create dynamic content — whether generating landing pages in real-time, personalizing recommendations and more. This unbeatable insight is similar to how a sales agent at a physical store location would know how to give a personalized customer experience,” says Big Sur AI’s co-founder and CEO Vinod Ramachandran.

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