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Bitmapist: We built an open-source cohorts analytics tool that saved millions
How we built an open-source analytics tool that saved millions and transformed our decision-making
Several years ago, we faced a common startup challenge: we needed robust cohort analytics to gain a deeper understanding of how people use Todoist and Twist. Whether marketing is measuring the impact of a new campaign, or product is tracking retention patterns after a feature launch, everyone can quickly generate clear, real-time charts that answer pressing questions in seconds. This real-time visibility into user behavior ensures our teams can identify trends early, quickly spot drop-offs, and focus on creating simple yet powerful tools that truly empower people.
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