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Bluesky is courting the Swifties

Bluesky has grown by 2 million users — about 15% — since Donald Trump won the U.S. election last week. But the emerging social platform isn't just acting

But the emerging social platform isn’t just acting as a refuge for left-leaning X users who are disappointed in Elon Musk’s alliance with the president elect. Image Credits: Graph via Samuel NewmanThe swifties.social domain didn’t see much growth at first, with about 2,000 users joining until August 2024, when X was temporarily banned in Brazil. But fan communities are often what makes a social network run; in the early 2010s, Tumblr boomed in part due to fandoms for TV shows like “Supernatural” and “Doctor Who,” as well as bands like One Direction.

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