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Bluesky Is Rolling Out Official Verification
Bluesky’s new verification process launches today. It mixes the old-school, Twitter-style blue check bestowed by the platform with a more decentralized option for trusted organizations.
The social platform, which has experienced rapid growth since it opened to the public in early 2024, formerly relied on an unconventional self-verification system where users could “authenticate” themselves by including custom domains in their web handles. As the app continues to attract celebrity users—former president Barack Obama joined earlier this spring—a more formal verification process will help reassure public figures that Bluesky is a safe digital hangout space. When Elon Musk purged the microblogging platform’s legacy blue check marks in favor of a pay-to-play approach, he zapped the symbol’s practical value within the X ecosystem, and gave grifters and pranksters everywhere a lovely gift.
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