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Botika raises $8M to change fashion photography with AI-generated fashion models


Botika, a started focused on AI-generated fashion models, has raised $8 million and launched its new mobile iOS app.

With this significant infusion of capital and the launch of the mobile app, Botika aims to provide an accessible, cost-effective solution to enable online clothing brands to enhance their visual content, improve sales, and reduce production costs. “As consumer expectations heighten and e-commerce grows more competitive through social selling, smaller online brands and boutiques are at risk of losing profits to photography costs or lackluster images that receive less engagement and fewer sales. With the release of Botika’s mobile iOS app, we’re putting the power of Generative AI at our customers’ fingertips, empowering brands with the tools needed to bring their creative visions to life and better compete in a challenging online fashion market.”

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