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California governor signs rules limiting AI actor clones
SB 1047 is still on Newsom’s desk.
The law specifies that these replicas don’t fall under an exemption that lets works of art represent people’s likeness without permission, closing what The Hollywood Reporter characterizes as a potential loophole for AI companies. “We’re making sure that no one turns over their name, image, and likeness to unscrupulous people without representation,” Newsom said in a video posted to his Instagram on Tuesday, where he’s seen alongside SAG-AFTRA president Fran Drescher. The two bills’ signing may bode well for the fate of the arguably biggest legal disruption to the AI industry: California’s SB 1047, which currently sits on Newsom’s desk awaiting his decision.
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